A modern user experience for a forward-thinking health care network.
Client: Calgary Foothills Primary Care Network
Expertise: Website Design, UI & UX Design
Role: Creative Director + Lead Designer
Agency: Strut
Awards: Gold Quill Award | International Association of Business Communicators (IABC)
Silver Leaf Award | International Association of Business Communicators (IABC)
Gold dotCOMM Award | Association of Marketing and Communication Professionals
Comprising more than 500 family physicians and healthcare professionals, Calgary Foothills Primary Care Network (CFPCN) is committed to delivering exceptional primary care. Recognizing the need for their digital presence to reflect that same level of support and accessibility, CFPCN partnered with Strut to reimagine the online experience for individuals seeking healthcare providers and resources. As Creative Director and Lead Designer, my goal was to infuse the platform with clarity and vibrancy—transforming a typically clinical experience into one that is engaging, intuitive, and fully accessible to all users.